Fred Muench Named President and CEO of Partnership for Drug-Free Kids
Fred Muench has been named President and CEO of Partnership for Drug-Free Kids.
Last month, our Director of Digital Media and Marketing Hilary Baris was interviewed at the 2011 IAB MIXX Conference, a two-day event for marketing and agency professionals that takes place annually during Advertising Week.
In the interview, Hilary discusses a brief history of our brand and provides a behind-the-scenes look at how she works together with our media partners to secure donated digital and emerging media opportunities. These partnerships allow us to promote our robust online tools and resources to parents around the country.