“When the Prescription Becomes the Problem” Social Media Campaign Targets Overdoses

CDC prescription overdose campaign 4-9-15

The Centers for Disease Control and Prevention (CDC) this week launched a social media campaign called “When the Prescription Becomes the Problem.” The campaign is designed to raise awareness of prescription painkiller abuse and overdose.

The CDC is encouraging people who have been affected by prescription painkiller addiction to share their stories on social media, Forbes reports. The campaign urges people to write their six-word story or message, create an original picture or a video tagged #RxProblem, post it on Facebook, Instagram and Twitter by May 15, and ask friends and followers to share it.

“Starting April 6th, help us tell the stories of the many people whose lives have been affected by prescription painkiller addiction or the death of a loved one,” the CDC says on its campaign website. “Encourage those in need to seek treatment for addiction. Celebrate others who are already working to change lives, and inspire our communities to improve patient safety and the way we treat pain.”

“Prescription drug overdose devastates individuals, families and communities,” said Erin Connelly, Associate Director for Communication at the CDC’s Injury Center. “We’d like to get everyone talking and thinking about the risks involved with opioid painkillers.”

There were 16,235 deaths involving prescription opioids in 2013, an increase of 1 percent from 2012, according to the CDC.

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    April 18, 2015 at 8:18 PM

    The CDC”s attempt to look socially responsible is amusing to me who has been allergic to every pharmaceutical I’ve ever been prescribed. This agency’s name is taken from the concept that the issue is controlling disease, not eradicating it. But in spite of the drug industry, I’ve managed to discover natural supplements and am enjoying excellent health with them. It’s called health freedom, something the pharmaceutical interests would like to stop as it diverts huge amounts of money that would otherwise be spent on their drugs. So they mount disinformation campaigns and pseudo studies to present natural supplements as dangerous unrested drugs that need to be controlled and dolled out in much smaller amounts than what is needed to help treat the actual causes of adverse conditions. Meanwhile actual chemical drugs that only treat symptoms are maiming and killing suffering Americans in significant numbers. So just which solution is really the dangerous one, chemicals or nature?

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    Dr Richard sauerheber

    April 17, 2015 at 4:08 PM

    Now if the CDC would do the same for fluoridated water overuse, as in kidney patients with high morbidity using fluoride water for dialysis, kids with dental fluorosis from fluoride overexposure, and the bone of poor quality formed in all who consume fluoride water lifelong. Eating fluoride does not affect caries at 75000 times lower concentration in saliva than in toothpAste. The FDA has never approved fluoride for ingestion.

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    Dr Richard sauerheber

    April 17, 2015 at 4:02 PM

    This sounds good. Now if the CDC could also recognize overexposure to fluoridated wTer, in kidney disease patients with highorniditu using fluoride water on dialysis, kids exposed to fluoride water during development of abnormal fluorotic teeth, and the none of poor quality formed in all consumers of fluoride water duringifong consumption. Eating fluoride does not affect dentL carifes and is not approved by the FDA.

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    April 14, 2015 at 7:46 PM

    I have seen this media campaign and so far so good. I am so happy that the ferderal government is finally using a public health approach.

    Paul Bowman

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